Another unique gift idea for a bride to give to her bridesmaids is a gift certificate to a local restaurant. nail salon central Assisting in your wedding preparations was probably extremely stressful and time consuming for the bridesmaids and they certainly deserve a night on the town and the opportunity to not have to cook for a night. nail salon central This simple gift lets your bridesmaids know that you appreciate their efforts and that you want to thank them for all that they have done to support you. Traditional bridesmaid’s gifts such as jewelry and jewelry boxes are always welcomed but if you have a large group of friends and most of them will be bridesmaids several more times as more of your friends get married it might be nice to give your bridesmaids a gift that is unique. nail salon central Unique gift ideas convey your message of appreciation but also let the bridesmaids know that you put a great deal of effort into choosing their gift. Retail is positively the difference between a business that is merely surviving and one that is absolutely thriving however this word retail or sales seem to make us therapists fearful and uncomfortable as we don’t want to seem pushy or aggressive but rather offer our clients the comfort of an excellent treatment combined with relaxation and de-stress. Increase your levels of retail stock on the shelves. nail salon central This is no new concept but rather one that is carried through to every industry involving retail. The more stock found on the shelves the higher the retail turnover. Invest in keeping more stock on the shelves. nail salon central Increase the number of impulse purchase items found at the pay point. They work, guaranteed. I have seen some gorgeous items such as Eye Slices, crystal nail files, hand bag jewellery, body butters, pens, make up, foot files, etc. nail salon central Merchandise your stock effectively. Position your stock as follows: fast sellers at eye level, promotion items just above and the rest below. Never put stock behind a glass cabinet out of clients reach as it will not sell as fast. Keep your shelves spotless and neat and ensure to make your displays attractive. Never keep your stock in the same position for longer than 3 months, make sure you move it around to attract attention. Keep detailed client record cards whether on paper or on computer. You will be sorry if you don’t do this from the beginning as this is a perfect tool to keep tabs on when your clients products are finished and need to be replenished. Skin analysis is not to cut short or skipped out in your treatments. I cannot stress enough the need to thoroughly discuss your clients expectations and thoughts on their own skin. Listen to what your clients are saying as very often they actually ask you for retail products when you are analyzing their skin. Shelf talkers are what I call silent salesman. Clients want certain questions answered without needing to ask a therapist namely: What is it for? How much does it cost? Try answering these two basic questions by means of shelf talkers so clients feel more comfortable to approach you with more information on the product as they know the price already. Train, train, train, train and train some more! Invest the time and money in training your staff to retail. Ask your product supplier to come in at least once a quarter to do sales training with your staff. I would have a tracking sheet put up in the kitchen showing each staff members retails sales and update this form each week so as to keep the ball rolling. Make up and skin care is generally regarded as women’s forte. Men seldom indulge in ‘Make up and skin care’. Many men do care for their skin but make up is really alien to most men. Treating make up and skin care as different topics wouldn’t make sense; after all, make up will work only if the skin is healthy. So how do you exercise make up and skin care, together? Here are some tips for make up and skin care.

 

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